Huspy, the Dubai-founded real estate and mortgage platform, has acquired Italian credit company Integra Finance and plans to invest USD 86 million (AED 315 million) as it enters the Italian market.
Italy becomes Huspy's fourth market, following the United Arab Emirates, Spain and Saudi Arabia. The company, founded in Dubai in 2020, now operates across 15 cities in the four countries.
Why Integra Finance
Integra Finance, also founded in 2020, works across both B2C and B2B segments with more than 160 advisors and a network of over 50 banking, financial and insurance partners. It offers mortgages, salary- and pension-backed loans, personal loans, corporate financing and insurance services through its subsidiary Bicher.
Jad Antoun, Co-founder and CEO of Huspy, said: "We are doubling down on Europe, and Italy is central to our next phase of growth. Integra Finance has built a fast-growing business with a high-calibre management team, an established network of advisors and partners, underpinned by a highly efficient operating model. By combining this expertise and market presence with our AI-native technology and systems, we aim to accelerate Integra's growth and help transform the way real estate agents, credit advisors and clients experience the process of buying, selling and financing a home."
A pattern of acquisitions
The Integra Finance deal is Huspy's fifth acquisition in the credit intermediation sector. It previously acquired Home Matters in the UAE in 2021, expanded into Spain in 2022, and acquired Mortgage Direct in Spain in 2023.
Ziad Nassar, Co-founder and Deputy CEO of Huspy, said: "For Huspy, a company founded in the UAE, entering Italy is an important strategic step, and Integra Finance is the ideal platform from which to begin. Our investment builds on the long-standing economic partnership between our two nations, reflected in the UAE's USD 40 billion investment commitment announced in February 2025 during HH Sheikh Mohamed Bin Zayed's visit to Italy. Integra Finance is Huspy's fifth acquisition in the credit intermediation sector, and we can draw on a proven model, already applied successfully, to integrate these businesses."
What Integra's leadership say
Enrico Quadri and Samuele Lupidii, CEO and Chairman of Integra Finance, said: "We are delighted to begin this new chapter with Huspy. We built Integra with the ambition of creating a strong, innovative and customer-focused company. We are proud of what we have achieved and grateful to our network and to everyone who believed in the project. We believe Huspy is the ideal partner to accelerate our growth. Combining our experience and network with Huspy's technology and international vision will enable us to create something unique: a new force in Italian credit intermediation and a magnet for the best professionals in the market."
For Dubai's startup ecosystem, the deal marks another step of a homegrown proptech company scaling into European credit markets, with Italy's entry framed by Huspy's leadership as part of a broader economic relationship between the UAE and Italy.
